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ODDUEL®

We put the odds in your favour —

+00 000 000 000

Built to shift the odds.

Know us

On your side, to win

Odduel is an independent full-service creative and technology agency: branding, websites, applications and growth under one roof. We partner with a deliberately limited number of companies and commit fully to each.

51 people, one team. Strategy, design, content, technology and growth.

Every company competes against odds: the market, the incumbent, the clock. We meet them directly, with preparation and precision.

Start a project

Meet the team

The people behind Odduel.

Strategists, designers, writers, developers and marketers across Europe, working as one team.

Under one roof.

Pick a department to see who does what on your project.

Work with us

51 team members. Seven departments, one standard.

  • Ingrid Solberg

    Managing Director

    Runs the agency day to day so every project has the right people, enough time and a clear plan.

  • Chiara Bellandi

    Creative Director

    Sets the creative standard and signs off every brand, design and film before a client sees it.

  • Mateusz Kowalczyk

    Technical Director

    Decides how things are built and makes sure they stay fast, secure and easy to maintain.

  • Sofia Almeida

    Head of Growth

    Leads search, advertising and social, and answers for the numbers they produce.

  • Claire Dumont

    Client Services Director

    Looks after every client relationship and makes sure promises are kept.

  • Niamh Gallagher

    Business Development Manager

    First conversation for new clients: listens, asks the hard questions and shapes the proposal.

  • Laura Jiménez

    Account Manager

    Your day-to-day contact, keeping you informed and your project moving.

  • Tobias Lindqvist

    Account Manager

    Your day-to-day contact for product and technology projects.

  • Anneke de Vries

    Project Manager

    Plans the work, protects the timeline and keeps scope and budget under control.

  • Pedro Carvalho

    Project Manager

    Runs application and platform builds from discovery to release.

  • Eleni Papadaki

    Digital Strategist

    Audits where you stand and turns objectives into a roadmap you can act on.

  • Margaux Lefèvre

    Brand Strategist

    Defines what a brand stands for, who it is for and how it should sound.

  • Luca Ferrante

    Art Director

    Turns strategy into a visual concept and guides it through every application.

  • Marta Nowicka

    Brand and Graphic Designer

    Designs identities, guidelines and the materials that carry them.

  • Jonas Becker

    Brand and Graphic Designer

    Designs editorial, packaging and campaign work with a sharp eye for type.

  • Freja Mikkelsen

    UX Researcher

    Talks to users, tests prototypes and brings evidence to every design decision.

  • Aino Laaksonen

    UX Designer

    Maps journeys and structures so people reach what they came for without thinking.

  • Carla Soler

    UI Designer

    Designs interfaces and design systems for websites and stores.

  • Dominik Horváth

    UI Designer

    Designs interfaces for web and mobile applications.

  • Zofia Wrona

    Motion Designer

    Brings brands and interfaces to life with animation and motion graphics.

  • Eleanor Whitfield

    Head of Content

    Sets the editorial line and reviews every word before it is published.

  • Saoirse Brennan

    Copywriter

    Writes brand and website copy that is clear, confident and easy to act on.

  • Oliver Hartley

    Copywriter

    Writes campaign, advertising and long-form content.

  • Camille Roussel

    Localisation Specialist, French

    Adapts every project for French-speaking markets, from copy to keywords.

  • Lucía Navarro

    Localisation Specialist, Spanish

    Adapts every project for Spanish-speaking markets, from copy to keywords.

  • Hannah Vogel

    Localisation Specialist, German

    Adapts every project for German-speaking markets, from copy to keywords.

  • Rafael Monteiro

    AI Video Producer

    Produces films and imagery with AI, from script and storyboard to final cut.

  • Elisa Marchetti

    Video Editor

    Edits, grades and finishes every film, in every format a channel needs.

  • Henrik Dahl

    Tech Lead

    Plans the technical work and reviews the code before it ships.

  • Ioana Popescu

    WordPress Developer

    Builds fast, editable WordPress websites and custom themes.

  • Tomáš Novotný

    WordPress Developer

    Builds online stores and the integrations behind them.

  • Katarina Jovanović

    Front-end Developer

    Turns designs into accessible, responsive interfaces that load fast.

  • Mikkel Sørensen

    Front-end Developer

    Builds application interfaces and the animation that makes them feel right.

  • Viktor Petrov

    Back-end Developer

    Builds the systems, data and integrations behind applications.

  • Lena Hoffmann

    Back-end Developer

    Designs platforms and interfaces between systems that scale without drama.

  • Andrei Ionescu

    Mobile App Developer

    Builds iOS and Android apps and gets them through the stores.

  • Alexandra Wójcik

    AI and Automation Engineer

    Finds where AI pays back and builds it into products and operations.

  • Stefan Gruber

    DevOps Engineer

    Keeps servers, deployments, backups and security in order.

  • Petra Kovač

    QA Engineer

    Tests websites on every device and browser before anything goes live.

  • Emma Jansen

    QA Engineer

    Tests applications and automates the checks that protect each release.

  • Marco Rinaldi

    SEO Specialist

    Plans and delivers search visibility, market by market.

  • Isabel Ferreira

    Paid Media Manager

    Runs Google and Meta advertising against cost per result.

  • Nora Eriksen

    Social Media Manager

    Plans, publishes and manages brand channels and their communities.

  • Giulia Conti

    Social Media Manager

    Plans short video and social campaigns for lifestyle and hospitality brands.

  • Inès Moreau

    Influencer Marketing Manager

    Finds the right creators, agrees the terms and runs each collaboration.

  • Daniel Keller

    Data and Conversion Analyst

    Sets up tracking, reads the data and tests what converts better.

  • Sara Lindholm

    HR and People Manager

    Hires, onboards and looks after the team.

  • Javier Ortega

    Finance Manager

    Keeps invoicing, budgets and cash flow accurate and on time.

  • Beatrix Szabó

    Legal and Data Protection Officer

    Handles contracts, confidentiality agreements and data protection.

  • Maja Kranjc

    Office and Operations Coordinator

    Keeps tools, suppliers and daily operations running smoothly.

  • Liam O'Connor

    Support Engineer

    First response for maintenance clients: fixes, updates and answers.

The name

Why Odduel.

The name joins two words: odds and duel. That is how we approach every engagement. On your side, and to win.

  1. Odds

    What you are up against

    Every company competes against odds: the market, the incumbent, the clock.

  2. Duel

    How we meet it

    A duel is a contest met directly, with preparation and precision.

  3. Odduel

    Where we stand

    On your side, and to win. We put the odds in your favour.

What we believe

The principles behind our work.

Four commitments shape every engagement, from the first conversation to the final report.

  1. Candour

    You receive our honest assessment, including when it is not what you hoped to hear.

  2. Focus

    A limited number of clients at any time, so every project gets our full attention.

  3. Accountability

    Success is defined in numbers at the outset and reported against throughout.

  4. Independence

    Everything we create is yours to own and operate. Clients stay because the work performs.

Inside Odduel

Fully committed.

We partner with a deliberately limited number of companies and commit fully to each.

Team members talking through a project around a table
A working session with notebooks, laptops and coffee
A designer smiling at a studio desk

Testimonials

In our clients’ words.

Clients stay because the work performs.

  • Placeholder testimonial. A short quote from the client about the project and its result will appear here.

    Client nameRole, Client #01

  • Placeholder testimonial. A short quote from the client about the project and its result will appear here.

    Client nameRole, Client #02

  • Placeholder testimonial. A short quote from the client about the project and its result will appear here.

    Client nameRole, Client #03

Get in touch

Let’s change your odds.

“Odds do not change on their own. If you have something to build, launch or fix, tell us about it and we will show you how we would approach it.”

OdduelCreative and technology agency